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The Incline Welcome Email 2018


The Incline Welcome Email 2018

Date received:
October 17, 2018

Subject:
🎉 Welcome to The Incline

Preview text:
(none)


Location:
Pittsburgh, PA


Text version for screen readers:

Hi there.

Welcome to The Incline, a news organization for Pittsburghers who want to understand today’s issues to make tomorrow better.

I’m Lexi Belculfine, The Incline’s founding editor, and I want to personally thank you for signing up for our newsletter. When you see our emails in your inbox, we want you to think, “Here’s relevant, original and actionable (and often delightful) news about Pittsburgh.”

A sister site of Billy Penn in Philly and Denverite in Colorado, The Incline launched in September 2016 and has a committed staff hailing from the Pittsburgh Post-Gazette, Tribune-Review, PennLive, Washington Post and Knoxville News Sentinel.

In addition to our must-read morning note, be sure to attend one of our awesome live events, follow us on social media, and check out theincline.com, designed for Pittsburghers on the go. In all of those places, we’ll bring you ways to get involved in your community, useful articles from other news organizations, and original stories that no one else is covering.

We’re here to do news differently — but this is an experiment. Journalism costs money, and we cover our expenses through sponsorships of our in-person events, ticket sales, and a newly launched membership program.

You can rely on The Incline to help you create sincere, real-life connections with your neighbors, and to keep you informed. Whether you’re a lifelong Pittsburgher or newcomer, we want you to feel right at home.

Feel free to reply to this email with any questions you might have; I’m here to help.

Have a wonderful day,
Lexi Belculfine (@LexiBelc)
Founding Editor, The Incline